eCommerce / Product Copy
Full catalogue (from)
€1,500
About this package
For online stores running on manufacturer-supplied or auto-generated descriptions across dozens to hundreds of SKUs. We write distinct, specific descriptions at catalogue scale — a harder problem than writing one good page, and the one most competitors skip.
For stores whose product pages are thin, duplicated, or copy-pasted from a supplier feed — hurting both search rankings (duplicate content) and conversion (no reason to buy here over an identical listing elsewhere). Best used before a catalogue expansion or a platform migration.
What you get
- Scoped after a short catalogue audit
- Delivered in rolling batches
Digital delivery — no shipping. Work begins after checkout, following the Chart → Draft → Refine → Launch process. See our Refund Policy for cancellation terms.
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Frequently asked questions
01 How do you keep 200 descriptions from sounding the same?
A category brief sets the voice and the differentiators once; Refine specifically checks for repeated phrasing across the batch before delivery.
02 What format do you deliver in?
A spreadsheet (CSV/Sheets) formatted for common platform imports (Shopify, WooCommerce, etc.), or CMS-ready copy blocks on request.
03 Do you need product photos or specs from us?
Specs and any existing material, yes — photos aren't required but help with tone (materials, texture, use case).