eCommerce / Product Copy

Full catalogue (from)

€1,500

About this package

For online stores running on manufacturer-supplied or auto-generated descriptions across dozens to hundreds of SKUs. We write distinct, specific descriptions at catalogue scale — a harder problem than writing one good page, and the one most competitors skip.

For stores whose product pages are thin, duplicated, or copy-pasted from a supplier feed — hurting both search rankings (duplicate content) and conversion (no reason to buy here over an identical listing elsewhere). Best used before a catalogue expansion or a platform migration.

What you get

  • Scoped after a short catalogue audit
  • Delivered in rolling batches
Scoped after audit 2 rounds per batch
Back to eCommerce / Product Copy →

Digital delivery — no shipping. Work begins after checkout, following the Chart → Draft → Refine → Launch process. See our Refund Policy for cancellation terms.

Frequently asked questions

01 How do you keep 200 descriptions from sounding the same?

A category brief sets the voice and the differentiators once; Refine specifically checks for repeated phrasing across the batch before delivery.

02 What format do you deliver in?

A spreadsheet (CSV/Sheets) formatted for common platform imports (Shopify, WooCommerce, etc.), or CMS-ready copy blocks on request.

03 Do you need product photos or specs from us?

Specs and any existing material, yes — photos aren't required but help with tone (materials, texture, use case).